Today, Paul Martino and Dominique Shelton, partners in Alston and Bird’s Privacy and Security practice and respective members of the firm’s Legislative & Public Policy and Litigation and Trial Practice groups, co-authored the Law360 article, “Inside Calif.’s Proposed Guidance For Do-Not-Track Law.” In the article, Martino and Shelton address the potential impact of the meeting held for interested stakeholders on December 10, 2013, by the Privacy Enforcement and Protection Unit of the California Office of the Attorney General (“CA AG”) to discuss the AG’s proposed guidance on corporate privacy policy disclosures regarding behavioral tracking and do-not-disclose. To learn more about what CA AG staff and industry stakeholders discussed at the December 10, 2013 meeting, please see Alston & Bird’s client advisory entitled On Eve of New Law Taking Effect, California Attorney General Announces Upcoming Best Practices Guidelines for Do-Not-Track Disclosures. For further information about the requirements of A.B. 370, California’s new Do-Not-Track disclosure law that takes effect on January 1, 2014, please see our previous client advisory entitled California Adopts Do-Not-Track Disclosure Law, Reflecting a Significant New Development in a National Trend to Improve the Transparency of Online and Mobile Privacy Practices, which provides an in-depth analysis of A.B. 370’s CalOPPA amendments and its potential impact on businesses with websites, mobile apps or online services used by California residents.