Yesterday, California voters approved a ballot initiative containing the California Privacy Rights Act of 2020. The ballot initiative significantly revises the existing California Consumer Privacy Act to create arguably the most comprehensive state privacy law in the United States. Alston & Bird has now issued a client alert explaining key impacts of this law. The client alert outlines essential steps for compliance, explains impacts on existing law, and outlines the operation of a dedicated new privacy regulator and enforcement authority, the California Privacy Protection Agency. You can read the client alert here.